Beating A 303-Day Market
How A CPA Referral Secured A 100% List Price Exit Action
NOT ALL AGENTS ARE CREATED EQUAL…
CHALLENGE
Our client faced a worsening office market with two identical buildings to move. A previous agent had taken nearly a year to sell two similar properties in a flat market. Now, the environment had deteriorated significantly: vacancy rates had spiked by 11%, and 48,000 square feet of new inventory flooded the area.
The seller was staring down a “double loss” scenario: a longer time on market and lower sale prices. His accountant recognized the financial risk and suggested a change in strategy. The goal was to avoid the “list and wait” approach that had failed him before.
He needed a buyer pool that saw value where others only saw oversupply.
ACTION
Patrick was referred by the client’s CPA to reverse the downward trend and protect the seller’s equity. He conducted a deep market analysis to identify the highest and best use for the assets.
Instead of generic listings, Patrick built a targeted campaign to emphasize specific property attributes. He launched the Precision Match Marketing System™ to aggressively promote the buildings.
The strategic execution included:
Visual Assets: Professional photography and video production for domestic and international outreach.
Digital Distribution: Leveraging targeted platforms to engage qualified buyers.
Data Positioning: A disciplined focus on market analytics to capture immediate attention.
RESULT
The results defied local market averages and protected the client’s bottom line. While the average time on market sat at 303 days, Patrick secured closings for both properties in just 79 days.
The data confirms the win:
Value Capture: Achieved 100% of the list price despite a high-vacancy market.
Speed to Close: Sold 73.9% faster than the market average.
Outcome: Avoided months of holding costs and achieved a full-value exit.
The seller successfully navigated a declining market to secure a perfect outcome.
Patrick did an amazing job. He sold the properties in record time and I wish I would have used him with the others. I highly recommend him and plan on using Patrick and RE/MAX Commercial Advisors for an upcoming project.